🌈 The color you've never seen

👋 Happy Wednesday! Today we’re diving into a color nobody’s ever seen before, revealing Volkswagen’s hottest-selling product (spoiler: you can eat it), and exploring how AI could soon be your newest office teammate. Plus, discover the magic number behind great design and the habits secretly hurting your wallet.

Let’s get started!

OpenAI eyes Chrome. OpenAI told a judge it would consider buying Chrome if Google is forced to sell its browser.

Sam’s says goodbye to checkouts. Sam’s Club is ditching checkout lanes entirely, trusting AI to handle payments and streamline the shopping experience.

AI films can win Oscars. The Academy announced films made with help from artificial intelligence can now receive Oscars. AI-enhanced voice cloning recently contributed to award-winning performances, fueling ongoing debates about creativity, authenticity, and the future of filmmaking.

Google boosts AI teamwork. Google introduced A2A—an open protocol helping diverse AI agents communicate and collaborate efficiently. This new standard aims to eliminate silos and streamline interactions among AI platforms, paving the way for smarter, more unified multi-agent ecosystems.

BMW brings DeepSeek AI to vehicles. BMW announced it will integrate DeepSeek AI into new vehicles in China later this year, significantly upgrading smart driving features and user interaction capabilities. This strategic move positions BMW competitively in China’s thriving automotive market, showcasing its commitment to advanced technologies. The integration will improve driver assistance systems, increase safety, and deliver more intuitive, personalized driving experiences, highlighting the rapid evolution and growing importance of intelligent automotive technology in one of the world’s largest markets.

Anthropic plans AI virtual employees. Anthropic anticipates launching AI virtual employees by next year, aiming to redefine productivity and reshape work environments. These sophisticated virtual assistants could dramatically alter job roles and business operations, improving efficiency but also raising critical ethical and economic concerns. The announcement sparks renewed debate about automation’s impact on employment, highlighting the urgency for clear guidelines and thoughtful integration strategies to ensure AI complements rather than completely replaces human workers in future workplaces.

Manufacturing boom incoming. Companies announce plans to significantly increase U.S. manufacturing, creating new job opportunities and strengthening domestic production.

Biology careers beyond the lab. A biology degree offers diverse career paths beyond traditional research. Explore rewarding opportunities in biotech, healthcare, education, and environmental science, demonstrating how versatile and impactful this degree can be in today’s evolving job market.

Timing your job switch matters. Knowing the best times to change jobs can significantly improve your career outcomes. Experts suggest making strategic moves based on economic trends, industry hiring cycles, and your personal career goals. Thoughtfully timing your transition can boost your salary potential, enhance professional growth, and increase overall job satisfaction. Use this insight to pinpoint when to leap, ensuring your next job move maximizes opportunities and rewards in today’s rapidly shifting employment landscape.

Trump reversal boosts markets. Trump’s softened stance on tariffs and the Fed sparked a market relief rally, easing recent investor worries.

Tesla earnings disappoint. Tesla reported lower-than-expected earnings, with overall revenue down 9%. Elon Musk also announced reduced involvement with DOGE, adding uncertainty around Tesla’s near-term performance amid declining vehicle sales and challenging market conditions.

DOGE Dividend proposed for taxpayers. Elon Musk and Trump administration officials have floated the idea of “DOGE Dividend” checks—returning 20% of savings from the Department of Government Efficiency (DOGE) directly to taxpayers. However, eligibility would exclude lower earners who typically receive more tax credits than taxes paid. Experts warn this could still fuel inflation by injecting additional cash into the economy, though supporters argue recipients might save or invest the money rather than spend it immediately, minimizing inflationary impact.

LA film production declining. Film and TV production in Los Angeles continues falling, impacting local jobs and causing concern about economic stability.

Ryan Gosling joins Star Wars universe. Ryan Gosling is set to star in Disney’s upcoming “Star Wars: Starfighter” releasing in May 2027, sparking excitement among fans and renewing anticipation for the iconic franchise’s future amid ongoing Hollywood production challenges.

Five habits hurting your finances. Forbes identifies five common lifestyle habits potentially damaging your financial health, including impulsive spending, ignoring budgeting, maintaining unnecessary subscriptions, neglecting emergency savings, and poor financial communication with your partner. Addressing these proactively—tracking expenses, prioritizing savings, openly discussing finances, and cutting unnecessary costs—can significantly boost your financial stability. Breaking these harmful habits helps build healthier financial routines, reduce stress, and create long-term economic security for yourself and your relationships.

Humans have always believed we’ve seen every possible color—but new research is challenging that assumption. Scientists at UC Berkeley and the University of Washington recently claimed they have unlocked a completely new color, previously invisible to the human eye. They call it “olo,” describing it as a vibrant blue-green unlike anything naturally perceivable.

Our eyes typically see color when three cone cells in the retina—red, green, and blue—work together, interpreting the wavelengths of visible light. But researchers cleverly found a way around this system by precisely targeting only one specific set of cone cells (the medium or green cones) using laser microdoses. In doing so, they created signals the brain couldn’t recognize as any familiar color.

Participants described the experience as entirely new, unable to replicate the perceived color even when mixing known colors together. The scientists suggest their invention could enable people to see a wider spectrum of colors—an expanded rainbow previously inaccessible due to our biological limitations.

The implications of this discovery reach far beyond visual novelty. Practically, this technology could help those with colorblindness or other visual impairments, enhancing visual clarity and accuracy in everyday tasks. Creatively, introducing entirely new colors opens extraordinary opportunities for art, digital displays, and visual storytelling, dramatically reshaping the ways we experience media and entertainment.

But not everyone is convinced. Vision scientist John Barbur notes the findings remain controversial, suggesting the perceived colors might be intensified or modified versions of existing hues rather than completely new ones. Still, he acknowledges the research as a major technological advancement in understanding human vision.

Philosophically, this discovery encourages us to question the very boundaries of perception. If we can uncover a color we never knew existed, what other hidden sensory experiences might be waiting to be revealed through technology?

Ultimately, the potential of seeing “olo” serves as a reminder to remain open-minded, curious, and ready to challenge existing limitations. As humans push the boundaries of science, we continually redefine what’s possible, sparking innovation that transforms how we live, work, and perceive the world around us.

Sometimes, truly seeing means stepping into the unknown—and embracing experiences we never imagined could exist.

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The Golden Ratio. This ancient number appears everywhere—from seashell spirals and galaxy formations to timeless architecture and logo designs—creating balance, beauty, and harmony. Discover why it matters.

VW’s best-selling product isn’t a car—it’s their currywurst sausage, complete with official part number “199 398 500 A.”

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